Kua pānuitia e Harley-Davidson tā rātou mahere hou mō ngā tau e rima, ko The Hardwire. Ahakoa i whakapae ētahi o ngā pāpāho motopaika tuku iho ka whakarērea e Harley-Davidson ngā motopaika hiko, kāore rātou i hē ināianei.
Mō te hunga kua eke motopaika hiko LiveWire, ā, kua kōrero ki te kaiwhakahaere o Harley-Davidson nāna i whakatinana te kaupapa, e mārama ana kei te panaia e HD ngā waka hiko ki tōna tere katoa.
Heoi, kāore tēnei e aukati i ngā kaitātari ki te manukanuka mō ngā āhuatanga kino rawa atu i waho o te papa tākaro, nā te mea kua arotahi a HD ki te whakatinana i tētahi mahere whakaiti utu ā-roto e kiia nei ko The Rewire i ngā marama kua taha ake nei. E ai ki te Tumu Whakarae o HD, a Jochen Zeitz, mā te mahere Rewire ka penapenahia e te kamupene te $115 miriona ia tau.
I te otinga o te mahere Rewire, kua pānuitia e HD te mahere rautaki rima tau hou a te kamupene, arā, ko The Hardwire.
E arotahi ana te mahere ki ētahi āhuatanga matua e aro ana ki te whakapiki i ngā moni whiwhi me te haumi ki te heke mai o te kamupene, tae atu ki te haumi ā-tau o te US$190 miriona ki te US$250 miriona ki ngā motopaika penehīni me ngā motopaika hiko.
E whakaaro ana a HD ki te haumi nui atu ki ana motopaika taumaha matua, ā, ka whakatū anō hoki i tētahi tari hou i roto i te kamupene e aro ana ki ngā motopaika hiko e whanake haere ana.
I te tau 2018 me te tau 2019, i whakawhanakehia e Harley-Davidson ngā mahere mō te iti rawa e rima ngā momo waka hiko wira-rua, mai i ngā pahikara rori hiko rahi-katoa me ngā motopaika hiko ara-papatahi ki ngā moped hiko me ngā wakatō hiko. Ko te whāinga i taua wā ko te whakarewa i ētahi waka hiko rerekē e rima i te tau 2022, ahakoa i tino whakararuraru te mate urutā COVID-19 i ngā mahere HD.
Nō nā tata nei anō i wehea ai e te kamupene te wehenga pahikara hiko whakamārama-teitei hei kamupene tīmatanga hou, ko Serial 1, e mahi tahi ana me tana kaipupuri hea matua, a HD.
Mā te whakatū i tētahi tari motuhake ka whakawhiwhia te mana motuhake ki te whanaketanga o ngā waka hiko, ka taea ai e ngā tari pakihi te mahi tere me te hihiri pērā i ngā kamupene hangarau hou, me te whakamahi tonu i te tautoko, te tohungatanga me te tirotiro a tētahi whakahaere whānui hei whakatutuki i te whanaketanga hiko o ngā hua tahunga.
Kei roto hoki i te mahere rautaki rima tau a Hardwire te whakarato i ngā whakatenatena hea mō ngā kaimahi HD neke atu i te 4,500 (tae atu ki ngā kaimahi wheketere ia hāora). Kāore anō kia whakaratohia he kōrero taipitopito mō te tahua hea.
Ahakoa e whakapono ana koe ki te tini o ngā toa papapātuhi, kāore a Harley-Davidson i huna i tōna mahunga ki te onepu. Ahakoa kāore i te tino ataahua, ka kitea tonutia e te kamupene ngā tuhinga i runga i te pakitara.
Kei te raru tonu te kamupene i ngā raruraru pūtea a HD, tae atu ki te panuitanga tata nei mō te hekenga o te moni whiwhi mā te 32% i ia tau mō te hauwhā tuawhā o te tau 2020.
Tata ki te tau kua pahure ake nei, i whakatūria e HD a Jochen Zeitz hei perehitini whakakapi me te tumuaki whakahaere, ā, i whakatūria mana te tūranga i ētahi marama i muri mai.
Ko te rangatira o te waitohu i whānau mai i Tiamana te Tumu Whakahaere Matua tuatahi ehara i te US i roto i te hītori 100 tau o te kamupene. Ko ana angitu o mua ko te whakaora i te waitohu kākahu hākinakina Puma i ngā tau 1990. He toa tonu a Jochen mō ngā mahi pakihi tauwhiro taiao me te pāpori, ā, he kaitautoko tonu hoki ia mō te whanaketanga o ngā waka hiko Harley-Davidson.
Mā te arotahi ki te kaha matua o ngā motopaika taumaha HD me te haumi ki te whanaketanga o ngā motopaika hiko, tera pea ka whakatakoto te kamupene i tētahi turanga pakari mō ngā rā kei te heke mai, me ngā rā kei te heke mai.
He taraiwa EV ahau, nō reira, kāore i āwhina i ahau te rongo kua arotahi a HD ki tana pahikara taumaha matua. Engari he tangata pono anō hoki ahau, ā, e mōhio ana ahau he nui ake ngā pahikara penehīni e hokona ana e te kamupene i ngā pahikara hiko. Nō reira, mēnā me whakaneke rua e ngā HDTV ā rātou haumitanga ki ngā taonga takaro nui, kanapa, me te haumi anō hoki ki ngā motuka hiko, kāore he aha ki ahau. E whakaae ana ahau ki tēnā nā te mea e kite ana ahau koinei te huarahi pai hei whakarite kia ora tonu ngā ataata HD hei whakaoti i tō rātou tīmatanga me LiveWire.
Whakapono mai, kāore rānei, ko Harley-Davidson tonu tētahi o ngā kaihanga motopaika tuku iho matatau rawa atu o te ao i roto i te ao o ngā waka hiko. Ko te nuinga o ngā motopaika hiko kei te mākete i ēnei rā i ahu mai i ngā kamupene tīmatanga motuhake ki ngā waka hiko, pērā i a Zero (ahakoa kāore au i te tino mōhio mēnā ka taea te kī he kamupene tīmatanga anō a Zero?), nā reira ko HD tētahi o ngā kaihanga tuku iho torutoru e uru atu ana ki te kēmu One.
E kī ana a HD ko tā rātou LiveWire te motopaika hiko tino hokohoko i te Hononga o Amerika, ā, e tautokona ana tēnā e ngā tatauranga.
He uaua tonu te whai hua o ngā motopaika hiko, ā, koinei te take e whakaroa ana te nuinga o ngā kaihanga tuku iho. Heoi, ki te taea e HD te whakahaere i te waka kia pai te haere me te haere tonu ki te ārahi i te ao o ngā motuka hiko, kāti ka noho te kamupene hei kaiārahi i roto i te umanga motopaika hiko.
He tangata e aroha ana ki ngā waka hiko whaiaro a Micah Toll, he tangata mātanga ki ngā pākahiko, ā, ko ia te kaituhi o te pukapuka hokohoko nui a Amazon, DIY Lithium Battery, DIY Solar, and Ultimate DIY Electric Bike Guide.